Three Lives

THREE
LIVES

Scouting, Talent Management
Production Management
Art Directon, Voiceover Copywriting
Creative Communications

THREE
LIVES

Scouting, Talent Management
Production Management
Art Directon, Voiceover Copywriting
Creative Communications

The
Challenge

Cystic fibrosis (CF) is an inherited life-threatening genetic disease that affects the respiratory system, digestive system, and all areas of the body that have a mucous membrane.

Being an orphan disease (affects a small percentage of people), it is nearly impossible to articulate what people living with CF go through on a daily basis and throughout their lives.

As a means to amplify the understanding of CF, UCO funded and executively produced a short film called “Three Lives” (in association with the Just Breathe Foundation), utilizing metaphors and symbolism to better communicate the underlying essence of the disease and what it represents metaphysically.

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The
Challenge

Cystic fibrosis (CF) is an inherited life-threatening genetic disease that affects the respiratory system, digestive system, and all areas of the body that have a mucous membrane.

Being an orphan disease (affects a small percentage of people), it is nearly impossible to articulate what people living with CF go through on a daily basis and throughout their lives.

As a means to amplify the understanding of CF, UCO funded and executively produced a short film called “Three Lives” (in association with the Just Breathe Foundation), utilizing metaphors and symbolism to better communicate the underlying essence of the disease and what it represents metaphysically.

Image

Inhale Pleasure.
Exhale Pain.

THE
ShORT FILM

At the surface, our film highlights the lifestyles of three individuals diagnosed with the disease. Much deeper, it’s a relatable metaphor to the dichotomy of life and its connection to the meaning of a breath.

The core of "Three Lives" explores this essence of life (pain versus pleasure) where cystic fibrosis is a means of just emphasizing the pain we all go through as humans.

"Three Lives: A Film about Cystic FIbrosis" was debuted at the Just Breathe Foundation’s annual Cystic Fibrosis Christmas Ball and has been requested for screenings by groups throughout the United States.

Watch the film below! 🙂

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Behind
the scenes

As a way to showcase just really what went into the full production, we knew it was important to capture the crew immersed into their work and key members in action.

Special thanks to Alexi Stoinis for all the BTS photography.

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IN
EVENT EXHIBIT

At the Cystic Fibrosis Christmas Ball, we collaborated with Vital Signs to build an exhibit with interactive boards, a cast and crew showcase, and DVD’s.

The interactive boards allowed attendees to answer why they breathed by taking a rubber band and connecting the center nail to the appropriate word that resonated most.

As expected, the interactive boards engaged and connected nearly all attendees at this event. The rubber bands at first created the design of a snowflake (purposely for the Christmas ball) and then turned into an incredible geometric design, again emphasizing interconnectivity among all. 🙏🏼

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NationAl
SCREENING

"Three Lives" screened at Counsyl Inc.’s annual company meeting in San Diego, CA. Counsyl is a DNA testing and genetic counseling service located in Silicon Valley. The film additionally made an overall global impact.

To learn more, click/tap on the image below:

Inhale Pleasure.
Exhale Pain.

THE
ShORT DOC

At the surface, our film highlights the lifestyles of three individuals diagnosed with the disease. Much deeper, it’s a relatable metaphor to the dichotomy of life and its connection to the meaning of a breath.

The core of "Three Lives" explores this essence of life (pain versus pleasure) where cystic fibrosis is a means of just emphasizing the pain we all go through as humans.

"Three Lives: A Film about Cystic FIbrosis" was debuted at the Just Breathe Foundation’s annual Cystic Fibrosis Christmas Ball and has been requested for screenings by groups throughout the United States.

Watch the film below! 🙂

Image

Behind
the scenes

As a way to showcase just really what went into the full production, we knew it was important to capture the crew immersed into their work and key members in action.

Special thanks to Alexi Stoinis for all the BTS photography.

Image
Image
 
Image
Image
Image
Image
Image Image
 

IN-EVENT
EXHIBIT

At the Cystic Fibrosis Christmas Ball, we collaborated with Vital Signs to build an exhibit with interactive boards, a cast and crew showcase, and DVD’s.

The interactive boards allowed attendees to answer why they breathed by taking a rubber band and connecting the center nail to the appropriate word that resonated most.

As expected, the interactive boards engaged and connected nearly all attendees at this event. The rubber bands at first created the design of a snowflake (purposely for the Christmas ball) and then turned into an incredible geometric design, again emphasizing interconnectivity among all 🙏🏼

Image
Image
Image

NationAL
SCREENING

"Three Lives" screened at Counsyl Inc.’s annual company meeting in San Diego, CA. Counsyl is a DNA testing and genetic counseling service located in Silicon Valley. The film additionally made an overall global impact.

To learn more, click/tap on the image below:

Are you a fit for us?

Mom-and-pop businesses have the same issues as the Fortune 500. The difference is that big companies spend millions on consultants to fix them.
Book Marketing Assessment

Are you a fit for us?

Mom-and-pop businesses have the same issues as the Fortune 500. The difference is that big companies spend millions on consultants to fix them.
Book Marketing Assessment
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